Ementorhub

What you'll learn

Define what digital marketing is and how it applies to modern business

Plan and launch a digital marketing campaign with measurable outcomes

Apply B2B marketing tactics to specific audience segments

Use digital marketing tools like Adobe Express to create and manage content

Skills you'll gain

Lead Generation

Marketing Strategy and Techniques

Digital Advertising

Target Audience

Marketing Planning

Content Creation

Marketing Effectiveness

Digital Marketing

Generative AI Agents

Customer Engagement

A/B Testing

Marketing Automation

Promotional Strategies

Content Marketing

Customer Relationship Management

There are 4 modules in this course

What you’ll learn by the end of this course: Craft a winning digital marketing strategy: Learn how to build and execute a comprehensive digital marketing plan that aligns with business goals and drives measurable results. Design and optimize marketing funnels: Master the art of planning and executing marketing funnels that convert leads into loyal customers. Identify and engage your target audience: Learn how to define your ideal customer profile, segment your audience effectively, and craft compelling marketing messages that resonate with the right people. Create and automate content with Adobe tools: Discover how to streamline content creation and automate workflows using powerful, professional Adobe solutions.

Promotional frameworks

Engaging with your audience

The marketing funnel