Artificial Intelligence in Social Media Analytics

This course is part of Social Media Analytics Specialization

Instructor: Ian McCulloh

What you'll learn

  •   Learn to define and evaluate machine learning classifiers for effective data analysis.
  •   Gain hands-on experience in processing and parsing social media text data using NLP techniques.
  •   Explore methodologies for conducting sentiment analysis on social media content to gauge public opinion.
  •   Master techniques for topic modeling, enabling the extraction of themes from social media conversations.

    • Skills you'll gain

  •   Text Mining
  •   Semantic Web
  •   Artificial Intelligence and Machine Learning (AI/ML)
  •   Network Analysis
  •   Unsupervised Learning
  •   Analysis
  •   Machine Learning
  •   Natural Language Processing
  •   Unstructured Data
  •   Analytics

    • There are 5 modules in this course

    As learners progress, they will develop a keen understanding of how AI can uncover hidden patterns, sentiment, and topics within vast amounts of unstructured data. The unique blend of foundational concepts and practical applications ensures that participants can effectively analyze social media interactions and derive actionable insights. Whether for career advancement or personal interest, this course offers a comprehensive toolkit to leverage AI for understanding social dynamics and enhancing engagement strategies in digital platforms.

    Machine Learning

    Natural Language Processing

    Sentiment Analysis

    Topic Modeling

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    Social Media Analytics

    Social Media Data Analytics

    Introduction to Social Computing

    Introduction to Social Media Analytics

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