Campaign Planning and Optimization

Instructor: Amazon Ads

Skills you'll gain

  •   Brand Awareness
  •   Consumer Behaviour
  •   Media Planning
  •   Digital Advertising
  •   Content Performance Analysis
  •   Advertising Sales
  •   Campaign Management
  •   Keyword Research
  •   Online Advertising
  •   Paid media
  •   Data-Driven Decision-Making
  •   Target Audience
  •   Advertising Campaigns
  •   Promotions and Campaigns
  •   Marketing Planning
  •   Advertising
  •   Customer Insights
  •   Performance Reporting
  •   Goal Setting

    • There are 4 modules in this course

    This course will teach you how to strategically leverage Amazon Ads solutions to meet campaign goals and accomplish day-to-day tasks in strategy and planning roles.

    Campaign optimization

    Video Ads

    Capstone Project

    Explore more from Marketing

    Understanding the Campaign Components

    Strategies for Paid Campaigns

    Foundations of Retail Media

    Strategy Formulation

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