Global Strategy II: Doing Business in The Global Economy

This course is part of Global Challenges in Business Specialization

Instructor: Marcelo Bucheli

What you'll learn

  •   Understand the different options multinationals have when deciding to operate abroad.
  •   Determine when to go global small, big, fast, or slow.
  •   Determine the best strategy to enter global markets according to the firm's characteristics.
  •   Understand the effects of politics on the strategy of firms operating globally.

    • Skills you'll gain

  •   Cost Reduction
  •   Risk Analysis
  •   Business Strategy
  •   Competitive Analysis
  •   International Relations
  •   Strategic Decision-Making
  •   Analysis
  •   Growth Strategies
  •   Market Opportunities
  •   Mergers & Acquisitions

    • There are 5 modules in this course

    You will be able to: • -Determine the best strategy to follow when expanding globally • -Analyze the advantages and disadvantages of those strategies • -Develop appropriate responses to external pressures. This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/.

    Module 1: How Should Firms Operate Globally? What Determines Their Global Strategy?

    Module 2: Entering Global Markets: Aggressively? Cautiously? Big? Small?

    Module 3: Entry Strategies of Multinational Corporations

    Module 4: How Do Multinationals Strategize in an Increasingly Complex Political Environment?

    Explore more from Business Strategy

    Global Strategy I: How The Global Economy Works

    Business Strategy

    Designing the Organization

    Corporate Strategy

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