How to Sell: An Overview of Fundamental Selling Techniques

Instructor: Jean Barnard

What you'll learn

  •   Analyze the sales process and its alignment with the buyer's journey.
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  •   Demonstrate effective cold calling techniques using social media, telephone, and email.
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  •   Apply listening and questioning skills to discover customer needs and build rapport.
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  •   Master strategies for overcoming objections and maintaining momentum in sales conversations.
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  • Skills you'll gain

  •   Sales Presentation
  •   Customer Engagement
  •   Overcoming Objections
  •   Lead Generation
  •   Cold Calling
  •   Sales Prospecting
  •   Selling Techniques
  •   Communication Strategies
  •   Sales Process
  •   Customer Relationship Building
  •   Active Listening
  •   Closing (Sales)
  •   Sales
  • There are 4 modules in this course

    This short course is tailored for aspiring sales professionals and those looking to refine their sales skills to master fundamental selling techniques to start or increase their sales effectively. By completing this course, you'll gain the ability to understand the sales process deeply, engage in effective cold calling, overcome objections with confidence, and employ strategies that close deals – skills you can apply immediately in your professional life. In this 3-hour long course, you will learn how to: - Grasp the entire sales process, from lead generation to closing. - Overcome objections with ease and maintain momentum in your sales conversations. - Effectively use listening and questioning to uncover customer needs and present solutions that compel action. What sets this course apart is its focus on practical, real-world techniques and strategies for sales success. To excel in this course, no prior knowledge is required. However, a keen interest in developing sales skills will be beneficial.

    Lesson 1: Own Your Success: The Sales Process

    Lesson 2: Active Listening, Strategic Questioning, and Effective Solution PresentationSales Process

    Lesson 3: Offering your Solution and Asking for the Order

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