Ementorhub

What you'll learn

Master the fundamentals of calculating and articulating the return on investment (ROI) for technology products.

Learn to collaborate with customers to create tailored, mutually beneficial solutions.

Develop strategies to build and maintain customer relationships based on value rather than price.

Become adept at shifting sales conversations from price to the value proposition of technology products.

Skills you'll gain

Solution Selling

Sales Presentation

Value Propositions

Return On Investment

Consultative Approaches

Customer Relationship Building

Customer Analysis

Technical Sales

B2B Sales

Sales Process

Stakeholder Engagement

There are 4 modules in this course

By completing this 3-hour course, you'll become adept at: - Selling technology products by highlighting their ROI. - Engaging in co-creation with clients to develop solutions that meet their unique needs. - Building and managing customer relationships based on value rather than price. Throughout this intermediate-level course led by Jean Barnard, you will: - Explore the fundamentals of tech sales and the significance of understanding your product's ROI. - Learn how to apply co-creation strategies in tech sales to foster stronger customer relationships. - Delve into the process of identifying and engaging with decision-makers and advocates within client organizations. This course stands out because of its focus on real-world application, including case studies on successful technology sales and examples of co-creation leading to successful deals. A background in basic sales principles and some knowledge of the technology industry will be beneficial for participants.

Lesson1: Still a sale (and sales process like any other), the difference is in why companies buy technology

Lesson 2: Analyze the Concept of ROI

Lesson 3: How to co-create with your customer and the role of a customer advocate