What you'll learn

Skills you'll gain

There are 5 modules in this course

It explores these key concepts: ● Customer centricity and Value Stream Mapping across related products ● Product Design using Lean Principles for Product Lines and Product Suites ● Building Scalable Enterprise Architecture ● The use of User Research & Human-Centered Design ● Day-to-day Product Management: Individual Product Plans & Integrated Portfolio Roadmap ● Creating and managing a complex Product Portfolio using Lean principles ● Actionable strategies for Product Lifecycle Management. Examples include: New Product Strategy, Market Acquisition, Expansion, Realignment, Product-Market Fit, Go-to-market, post-launch expansion, and Product and feature retirement (overlaps, non-opportunities, lifecycle decision) Potential case studies for this course could include the challenges of evolving legacy product lines, such as Modernization Acceleration in Insurance and Banking industry, SSN management at Social Security Administration, health records at CMS; as well as new scaled product offerings at major tech companies like PayPal.

Week 2

Week 3

Week 4

Final Exam

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