Marketing: Customer Needs and Wants

This course is part of Foundations of Management Specialization

Instructor: Mario Capizzani

Skills you'll gain

  •   Value Propositions
  •   Communication Strategies
  •   Customer Analysis
  •   Marketing Channel
  •   Marketing Strategies
  •   Strategic Marketing
  •   Marketing
  •   Marketing Management
  •   Brand Marketing
  •   Target Market
  •   Go To Market Strategy
  •   Brand Management
  •   Marketing Planning
  •   Product Marketing
  •   Consumer Behaviour

    • There are 4 modules in this course

    The course will cover the following: 1. Marketing Fundamentals 2. Product, Pricing and Channel Decisions 3. Building Strong Brands 4. Communication Strategy

    Week 2: Product, Pricing & Channel Design

    Week 3: Building Strong Brands

    Week 4: Communication Strategy

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