Marketing Management Essentials: Price and Place

Instructor: Dushinka Karani

What you'll learn

  •    Understand the product lifecycle
  •   
  •    Learn how to deliver value to customers by discussing main pricing strategies
  •   
  •    Acquire insights in distribution channels
  •   

    • Skills you'll gain

  •   Brand Management
  •   Marketing Channel
  •   New Product Development
  •   Strategic Marketing
  •   Product Lifecycle Management
  •   Market Dynamics
  •   Product Marketing
  •   Product Development
  •   Brand Strategy
  •   Product Management
  •   Content Marketing

    • There is 1 module in this course

    In this course you will gain insights into content marketing management, focusing on product creation, management, and branding strategies. Delve into pricing strategies like customer value, cost-based, and competition-based pricing, and learn the best approaches for product launches. Understand the product lifecycle, deliver value through pricing, and master distribution channels for optimal market reach.

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