Skills you'll gain

There are 4 modules in this course

In this course you will gain a framework for analyzing how much warmth/friendship/socialization is needed for a range of business relationship types. You will also be introduced to the benefits and drawbacks of distributing on Amazon and other third party platforms in which third party resellers are present. You will be exposed to new platforms for B2B exchange via a guest speakers' presentation of a startup called Inxeption. Finally, you will be exposed to how multichannel routes to market can create superior value for downstream customers.

GRAY MARKETS: THE RIPPLE RUG CAT SCAM CASE

DISTRIBUTION STRATEGIES FOR THIRD PARTY PLATFORMS

Multichannel Management

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