Strategies for Paid Campaigns

This course is part of ROI-Driven Digital Marketing Analytics Specialization

Instructor: Simplilearn Instructor

What you'll learn

  •   Master paid campaigns and CRO to drive business growth and customer engagement
  •   Optimize landing pages with Unbounce and persuasion principles for higher conversions
  •   Leverage dynamic ads on Facebook and Instagram for maximum ROI
  •   Implement advanced bidding strategies and track performance using Google Analytics
  • Skills you'll gain

  •   Facebook
  •   Web Analytics
  •   Marketing Strategies
  •   Paid media
  •   Digital Advertising
  •   Pay Per Click Advertising
  •   Google Analytics
  •   Marketing Analytics
  •   Lead Generation
  •   Bidding
  •   Consumer Behaviour
  •   Advertising Campaigns
  •   Digital Marketing
  •   Marketing Budgets
  •   Budget Management
  •   Persuasive Communication
  •   Marketing Psychology
  •   Online Advertising
  •   Campaign Management
  •   Google Ads
  • There are 2 modules in this course

    Guided by industry experts, engage in hands-on activities to master dynamic ads, app campaign budgeting, and bidding strategies. Explore the power of Facebook Pixel, Google Ads, and attribution models, ensuring your strategies are data-driven and conversion-focused. By the end of this course, you will: - Master paid campaigns and CRO to enhance business growth and customer insights - Create and optimize high-converting landing pages using Unbounce and persuasion principles - Leverage dynamic ads, Facebook Pixel, and bidding strategies for maximum ROI - Set up and track attribution models with Google Analytics for data-driven optimization This course prepares you to create and execute digital marketing strategies that drive engagement, conversions, and business success.

    Assessment for Strategies for Paid Campaigns

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