Survey analysis to Gain Marketing Insights

This course is part of Foundations of Marketing Analytics Specialization

Instructor: David Schweidel

Skills you'll gain

  •   Data Analysis Software
  •   Brand Strategy
  •   Marketing Analytics
  •   Market Research
  •   Customer Insights
  •   Marketing
  •   Customer Analysis
  •   Marketing Strategy and Techniques
  •   Statistical Analysis
  •   Data Analysis
  •   Target Market

    • There are 4 modules in this course

    Note: This course would require using XL Stat, an Excel Add-on that students would need to purchase. XL Stat offers a 30-day free trial, so students could complete this course without incurring additional expense.

    Implementing Factor Analysis

    Customer Segmentation

    Perceptual Maps

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    Meaningful Marketing Insights

    Marketing analytics: Know your customers

    Applying Data Analytics in Marketing

    Marketing Analytics

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