The Softer Side of Science Communication

This course is part of Designing Effective Science Communication Specialization

Instructor: Melanie Peffer

What you'll learn

  •   Explain the role of emotion in human behavior and how it can come up in science communication.
  •    Explain why authenticity, trust, and empathy will help foster connection and consequently science communication.
  •   Explain how improvisation, storytelling, and nonverbal communication can improve your science communication activities.
  •   Describe how to be an inclusive and trauma informed science communicator.
  • Skills you'll gain

  •   Ethical Standards And Conduct
  •   Vulnerability
  •   Psychology
  •   Rapport Building
  •   Storytelling
  •   Interpersonal Communications
  •   Creativity
  •   Conflict Management
  •   Cultural Diversity
  •   Non-Verbal Communication
  • There are 4 modules in this course

    In this course, you will continue to explore how to develop and implement evidence-based methods for science communication. Here we’ll be looking at the softer but no less important side of science communication. We’ll cover the basics of human emotion, building connection with your audience through empathy and authenticity, how improv can improve your science communication game, non-verbal communication, and managing adversity in science communication. We’ll close with a discussion of how to be an inclusive and trauma-informed science communicator.

    Building Connection

    Conflict and Adversity in Science Communication

    Inclusivity in Science Communication

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