Digital Marketing Specialization

Drive Customer Behavior Online. A six-course overview of the latest digital marketing skills, taught by industry experts.

Instructors: Vishal Sachdev +5 more

Skills you'll gain

  •   Digital Media Strategy
  •   Analytics
  •   Marketing
  •   Email Marketing
  •   Consumer Behaviour
  •   Digital Advertising
  •   Marketing Communications
  •   Online Advertising
  •   Web Analytics
  •   Keyword Research
  •   Marketing Analytics
  •   Content Marketing

    • Specialization - 7 course series

    Once you complete the courses, you will have the opportunity to apply the skills on a real life capstone project setup in partnership with Grainger. They are a global B2B supplier of Maintenance Repair and Organization supplies, ranked No. 13 in the Internet Retailer 2015 Top 500 Guide.

    Marketing in a Digital World

    Digital Marketing Analytics in Theory

    Digital Marketing Analytics in Practice

    Digital Media and Marketing Principles

    Digital Media and Marketing Strategies

    Digital Marketing Capstone

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