Free Basics of E-Marketing Course with Certificate
Fundamentals of E-Marketing
Enrol for this free E-Marketing course to master digital marketing, consumer insights, e-marketing tools, and SEO. Start your E-marketing journey today!
4.58
Beginner
3.0 Hrs
2.5K+
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About this course
This free e-marketing course begins by providing an overview of online marketing principles. The second module, "Understanding the Digital Consumer," delves into consumer behavior in the digital realm. "E-Marketing Mix" discusses strategies for effectively blending various marketing elements. "Key E-Marketing Tools and Platforms" explores essential digital tools and platforms for effective marketing. Finally, "Content Marketing and SEO" teaches techniques to enhance online visibility and audience engagement. This course is ideal for anyone looking to gain foundational knowledge in e-marketing. Ready to take your Digital Marketing knowledge to the next level? Check out our Postgraduate Program in Strategic Digital Marketing and turn your passion into a profession.
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Course Outline
Introduction to E-Marketing
An overview of electronic marketing strategies, principles, and applications in the digital landscape.
Understanding the Digital Consumer
Exploring consumer behavior in the online realm and the factors influencing digital purchasing decisions.
E-Marketing Mix
Examining the essential elements of the digital marketing mix, including product, price, place, and promotion, tailored for the online environment.
Key E-Marketing Tools and Platforms
An exploration of fundamental tools and platforms used in electronic marketing to engage with audiences, analyze data, and optimize campaigns.
Content Marketing and SEO
Understanding the significance of content marketing and search engine optimization (SEO) in enhancing online visibility and driving organic traffic.
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